We look forward to hearing from you
For new business, please contact the office directly.
For general inquiries, please email us:
info@calviello.com
#AMEXFORFOODIES
Rebranding Integral
Branding
We redesigned the identity of Amex for Foodies, the American Express culinary program that celebrates signature cuisine and gourmet experiences.
Our work involved a comprehensive rebranding, which included the redesign of the logo, color palette, typography, visual universe, and communication style. The goal was to enhance the program’s sophisticated and contemporary character while preserving its essence: connecting food lovers with exclusive offerings and top-tier chefs.
It's a system, not a brand. It’s more than just a meal; it’s all about about the experience.
The new identity conveys warmth, elegance, and a passion for fine dining, supporting Amex in its ongoing commitment to providing unique experiences for its most discerning customers.
